There are several places on the internet where a site owner can find Zen Cart templates that use their specific company color scheme and branding. By using Zen Cart themes it enables the website to use the colors and branding associated with a certain brand or possibly an established brick and mortar retailer. It is important to have a standard branding and color scheme shared by all facets of a business enterprise to insure consumer recognition.
Surely a site owner may hire a web designer to give his online website a highly customized look, but this has some disadvantages nevertheless. Lets discover what they are. First of all is the time essential to find the proper designer with the needed skill set, designing for Zen Cart is rather different from designing web-sites working with more popular HTML and CSS languages.
Another aspect to consider is the time it requires to meet with the designer, have them produce a design mock up or two, and then make revisions before final design approval. If time is of the essence then using a pre-configured Zen Cart Themes is certainly the route to take.
The upside to hiring a designer to give your web site a custom look is that you may have a unique design that helps your website and business be prominent among the hundreds of standard websites in your market niche. Your internet site is usually the first opinion a customer has of your business, and there is no second chance to make a first impression.
Dont neglect the fact a skillfully designed webpage instills confidence in your products and helps keep customers on your web page, increasing the odds of them making a purchase.